The Four Levers to Accelerate Deal Velocity with Loren Brockhouse, CRO at BigHand
The Revenue Insights Podcast
The Four Levers to Accelerate Deal Velocity with Loren Brockhouse, CRO at BigHand
April 27, 2023
In this episode of the Revenue Insights Podcast, host Lee Bierton speaks with Loren Brockhouse, CRO at BigHand. BigHand gives organizations the tools and data to enhance key productivity metrics and create value for the business, its employees, and clients. Loren shares insights into the four levers companies can use to drive deal velocity while optimizing expenses across sales and marketing. He also shares strategies for change management at sales-led organizations to pivot toward revenue management. Loren also touches on the importance of building relationships of depth and width with clients and shares strategies for doing more with less in the current challenging environment. Loren has over thirty years of experience in sales, marketing, and revenue operations. He mentions that his goal is to build the most respected consultative revenue team in the Legal Tech space by incorporating processes & strategies built around Empathy, Social Selling, Why Statements, and Strength Finders. Loren’s key skills pivot around building an exceptional culture that attracts & retains the best talent while motivating them to get better each day.

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Previous guests include: Namrata Ram of Slack, Jaclyn Balben if Bamboo Health, Mark Truman of EdgePetrol, Evan Liang of LeanData, Nicholas Ellis of InVision

Check out our 3 most downloaded episodes:

Unifying your Go-to-Market Tech Stack with Namrata Ram, VP of Sales Strategy and Operations at Slack
The Secret To Aligning Your GTM Function with Mark Truman, Chief Revenue Officer at EdgePetrol
What You Need to Become a Successful Operations Leader with Jaclyn Balben, VP of Operations at Bamboo Health