SEO doesn't just work for newer, sexier industries. When applied correctly, even industries like manufacturing and industrial services can reap the benefits of search engine visibility. Today’s guest is Ana Raynes, CEO and Founder of Simplified Impact. Ana is an expert in content strategy and SEO; especially in the manufacturing, industrial, and professional service categories. Ana’s firm is specialized in optimizing SEO to drive new attention and new interest in companies that have narrow niches. If you are a company with a very specific focus in professional service, you’ll want to listen closely as we discuss practical insights and strategies you can implement to get more traction to grow your business. After listening to today’s episode, check out Ana’s website to learn more about Simplified Impact and how they help businesses create simplified and effective marketing strategies.