Dear Melissa - Answering Questions About Market Research Skills, Reactive Product Management, and Career Next Steps
February 9, 2022
In this Dear Melissa segment, Melissa answers subscribers’ questions about learning how to do market research to move up in your career as a product manager, creating products in highly commoditized B2B enterprise markets, and what you should look for in a company when moving from an early-stage startup to an established organization.
Q: Do you have any advice on how to improve market research skills? [2:05]
Q: How do you escape the trap of a reactive product mindset in a highly commoditized enterprise market? [5:17]
Q: What should I look for in a larger company to find a place where my early stage experience is an asset and not a liability? Any other advice on making the transition from early to growth stage companies? [10:18]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
In this Dear Melissa segment, Melissa answers subscribers’ questions about learning how to do market research to move up in your career as a product manager, creating products in highly commoditized B2B enterprise markets, and what you should look for in a company when moving from an early-stage startup to an established organization.
Q: Do you have any advice on how to improve market research skills? [2:05]
Q: How do you escape the trap of a reactive product mindset in a highly commoditized enterprise market? [5:17]
Q: What should I look for in a larger company to find a place where my early stage experience is an asset and not a liability? Any other advice on making the transition from early to growth stage companies? [10:18]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
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Previous guests include:
Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann, Professor of Business Administration at Harvard Business School, Stephanie Leue, Chief Product Officer at Doodle, Jason Fried, Co-founder and CEO of 37signals, Hubert Palan, Founder and CEO of Productboard, Blake Samic, Former Global Head of Product Operations at Stripe and Uber, Colin Anawaty, Chief Product Officer of First Dollar, Quincy Hunte, Global Transformation Product Leader at Amazon Web Services, Ellen Chisa, Partner at boldstart ventures, and Leon Barnard, Education Team Lead at Balsamiq
Check out our Top 3 episodes:
- Episode 128: Scaling Product Operations with Blake Samic, Former Global Head of Product Operations at Stripe and Uber
- Episode 132: Simplicity by Design for Product Development with Jason Fried, Co-founder and CEO of 37signals
- Episode 153: Decoding the DNA of Successful Product Management with Quincy Hunte, Global Transformation Product Leader at Amazon Web Services