Business consultant and marketing strategist Estie Starr discusses how to plan, prepare, and transition from one-on-one consulting or coaching to offering group programs that can explode your profits.
Estie Starr, founder and owner of Strand Consulting and the Better Business School, helps small business owners turn business dreams into stable, profitable business realities with corporate-level consulting honed from her years as a CIO in the non-profit sector.
Hosts Linda Claire Puig and Ari Iny explore with Estie how to plan, prepare, and transition from one-on-one consulting or coaching to offering group programs that can explode your profits.
In this episode, we discuss:
- The simple steps Estie followed to go from serving one business in a given hour of a week to 15, 30, even 50 businesses in that same hour
- How to turn your consulting or coaching packages into group programs that your clients will actually prefer to one-on-one work
- How you can use the one-on-one work you’re already doing to prepare for your first group program (this makes the transition incredibly easy!)
- And much more!
“Sell it before you before you make it. Because why would you make it when no one wants to buy it? You don't know if people want to buy it until they actually buy it.” —Estie Starr
Estie Starr is an award-winning marketing strategy consultant and edutainment speaker. After a decade-long career in the non-profit sector, this mom of 5 left her position as CIO to serve small business owners with corporate-level consulting. As the founder and owner of both Strand Consulting and the Better Business School, Estie dedicates her time (when not mothering, traveling or dancing) to turning business dreams into stable, profitable business realities.
Credits:
Hosts: Linda Claire Puig & Ari Iny
Producer: Linda Claire Puig
Managing Producer: Cynthia Lamb
Executive producer: Danny Iny
Audio Post Supervisor: Evan Miles, Christopher Martin
Audio Post Production:
Post Office SoundMusic soundscape:
Chad Michael SnavelyMaking our hosts sound great:
Home Brew Audio
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Music and SFX credits:
Track Title:
Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle
Publisher Name:
A SOUNDSTRIPE PRODUCTIONTrack Title:
Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger
Publisher Name:
BOSS SOUNDSTRIPE PRODUCTIONSTrack Title:
Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name:
A SOUNDSTRIPE PRODUCTION
Episode transcript: Group Programs (Estie Starr) coming soon