The TNT Report Podcast: Marketing Tips, News, and Tools for Small Business (Episode 04)
January 28, 2022
TNT Report Podcast: Marketing Tips, News, and Tools for Small Business. This podcast provides a weekly compilation of curated information for small business owners, entrepreneurs and marketers to grow their business and online presence.
This is Episode 04 of the TNT Report Podcast: Marketing Tips, News, and Tools for Small Business. This podcast provides a weekly compilation of curated information for small business owners, entrepreneurs and marketers to grow their business and online presence.
According to the 2022 Edelman Trust Barometer, business continues to lead the way as the most trusted institution with the Trust Barometer revealing that business holds onto its position as the most trusted institution with even greater expectations due to government’s failure to lead during the pandemic.
This week's tip is about customer satisfaction surveys. I cite an article from Influencive that offers four tips on improving those surveys to help you generate, improve your product, service and overall customer experience
In news, the continued rise in grocery prices and persistent supply chain and labor issues are reshaping shopping behavior as customers try to adapt to the shifting landscape. 7-Eleven introduces a subscription delivery service, and while KFC’s “finger lickin’ good” slogan is one of the world’s most recognizable taglines, KFC had to pivot because of the pandemic. Hear how that worked out for them.
This week's tool is an online compression tool – www.compress-or-die.com
The "Friday Freebie" is the Fundamentals of Marketing Analytics from Trust Insights Chief Data Scientist Christopher Penn.
And for our "bonus" content is from eMarketer and focuses on the use of TikTok for influencer marketing.
Please follow, like or subscribe and leave a rating or review in your favorite podcast app. You might also want to sign-up for my weekly TNT Report e-newsletter for even more tips, news and tools at jimperson.com/tnt.
According to the 2022 Edelman Trust Barometer, business continues to lead the way as the most trusted institution with the Trust Barometer revealing that business holds onto its position as the most trusted institution with even greater expectations due to government’s failure to lead during the pandemic.
This week's tip is about customer satisfaction surveys. I cite an article from Influencive that offers four tips on improving those surveys to help you generate, improve your product, service and overall customer experience
In news, the continued rise in grocery prices and persistent supply chain and labor issues are reshaping shopping behavior as customers try to adapt to the shifting landscape. 7-Eleven introduces a subscription delivery service, and while KFC’s “finger lickin’ good” slogan is one of the world’s most recognizable taglines, KFC had to pivot because of the pandemic. Hear how that worked out for them.
This week's tool is an online compression tool – www.compress-or-die.com
The "Friday Freebie" is the Fundamentals of Marketing Analytics from Trust Insights Chief Data Scientist Christopher Penn.
And for our "bonus" content is from eMarketer and focuses on the use of TikTok for influencer marketing.
Please follow, like or subscribe and leave a rating or review in your favorite podcast app. You might also want to sign-up for my weekly TNT Report e-newsletter for even more tips, news and tools at jimperson.com/tnt.