Facebook Groups (Maruxa Murphy)
April 12, 2023
Award-winning community architect Maruxa Murphy reveals the path to magnify your impact through creating strategic, revolutionary Facebook communities filled with loyal, engaged fans that love being a part of your group.
Maruxa Murphy, an award-winning community architect, helps entrepreneurs create strategic Facebook communities with loyal, engaged fans that love being a part of your group. She transforms in-person and online communities to become movements that shape their industry.
Hosts Linda Claire Puig and Ari Iny explore with Maruxa the essential components of a community and how to strategically think through them before hitting “Create group.”
In this episode, we discuss:
- Maruxa’s innovative approach to Facebook groups that creates engagement, loyalty, and impact.
- Why creating a Facebook group around an offer doesn’t work – most people make this mistake – and the simple alternative that creates loyal fans that will love being a part of your group
- The “sacred 4” emotions you must instill in your Facebook community to make it thrive even when you’re not logging in (this makes it so much more than just a Facebook group!)
- And much more!
“What I wanna always remind us first and foremost is it's about the heart first. It's about the heartbeats in the room.” —Maruxa Murphy
Maruxa Murphy, is an award-winning community experience designer, strategist, and entrepreneur. She transforms communities in person and online to become movements that shape their industry. Her work in the travel, business, personal development, parenting, and coaching industries has shifted how communities can be designed from "the inside out."
Maruxa is a catalyst for change who leads national and international initiatives with a deep understanding of human behavior and has consulted for Facebook, Kajabi, and others leading their industry on how to design hybrid and face-to-face communities. She’s been featured in Forbes, Reader's Digest, Fox News, The Huffington Post, NBC and The Austin-American Statesman for her work in creating profitable enterprises that do good in the world.
Maruxa believes in empowering all individuals to live their fullest lives, and her work has been instrumental in bringing people together to create positive change.
Resources or websites mentioned in this episode:
- Mirasee
- 6-Figure Newsletters
- Maruxa’s website
- Maruxa’s free gift
Credits:
- Guest: Maruxa Murphy
- Hosts: Linda Claire Puig & Ari Iny
- Producer: Linda Claire Puig
- Managing Producer: Cynthia Lamb
- Executive producer: Danny Iny
- Audio Post Supervisor: Evan Miles, Christopher Martin
- Audio Post Production: Post Office Sound
- Music soundscape: Chad Michael Snavely
- Making our hosts sound great: Home Brew Audio
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Music and SFX credits:
• Track Title: Sunny Side Up
Artist Name(s): Neon Beach
Writer Name: Aaron Sprinkle
Publisher Name: A SOUNDSTRIPE PRODUCTION
• Track Title: Presence
Artist Name(s): Mikey Geiger
Writer Name: Michael Thomas Geiger
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS
• Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION
Episode transcript: Facebook Groups (Maruxa Murphy) coming soon
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