The Culture and Mindset of Design (in Japan) | EP02.S2 Yasuhisa Hasegawa
September 29, 2021
In this episode, I had a conversation with Yasuhisa Hasegawa about how he’s making a difference with design in the long run. A difference by working in organisations for more than a flash intervention. We also discussed why presentation skills are fundamental and highlighted some of the differences between design in Japan and the rest of the world.
Yasuhisa is a freelance design strategist, author, and a podcast host of Automagic, in Japanese where he talks about design, business, UX and various other topics in the field.
What We Discussed:
00:00 Intro
03:25 Difference between the design industry in Japan and the rest of the world
06:07 Evolution in design from when he started
08:26 How he gained the trust of companies
10:14 The major challenges he found while working with hi-tech companies
12:27 Yasuhisa on GGUTT feelings
15:04 The “why” in design
19:19 Documenting in design
20:38 Design systems
23:30 Designers tend to be passive people
25:39 Design in Japan & what needs to change
30:44 Where he thinks he could have done things differently
32:59 His favorite Japanese product
35:44 What needs to improve in user experience
38:08 Last ask
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