About 75% of the population are influenced by business awards. Of those people, 25% are heavily influenced by business awards and the remainder are moderately influenced by them.
There is no doubt then that if you're in a crowded marketplace one of the best things you can do is differentiate yourself by getting a business award or two under your belt.
For this reason, I turned to awards specialist Chris Robinson. Chris is the founder of Boost Marketing - the world's first company to specialise in helping others win business awards. Thousands of awards later, Chris shares his wisdom on what makes a good business award strategy and how to beat the competition and land yourself the award.
As always, this is a highly practical episode with lots of tips to get you ahead. For all the links mentioned in the podcast visit our show notes page at https://getrealaboutbusiness.com/36.