With all the talk about building your tribe, you might be forgiven for thinking it's just the latest fad. Yet our modern day usage of 'tribe' is the perfect description for what most entrepreneurs want to create. That's a steady stream of people who love what you're doing, will buy from you and while they're at it, shout from the rooftops about how great you are.

In this episode, we talk to author, therapist and business coach, Jeff Spires, about what a tribe is and how to use it to grow your business. As a lifelong student of psychology and best marketing practices, Jeff is fascinated by the concept of building your tribe. He's currently on his own journey in doing that and has helped many others do the same. Jeff shares the key lessons in today's show.

In order to save you a bunch of time and get you started building your own tribe, I've put together a cheat sheet that captures all the strategies and pointers that Jeff shares.

For all the links and everything else mentioned, check out my show notes page. While you're at it, please don't forget to leave me a review (hopefully 5 stars) on iTunes!