Collaboration in Book Marketing with Pam Sheppard {ep. 106}
September 22, 2023
Alexa Bigwarfe had the chance to sit down face to face with Pam Sheppard, Auntie Pam as we call her in the WIP Summit Community, to discuss a range of topics, including literary citizenship, collaboration, and the importance of engagement in the marketplace when marketing your book.
Do you want to maximize your book's visibility and engagement in the marketplace? Are you looking for a solution to effectively position your book for success? Look no further! Join us as we welcome guest, Pam Sheppard, who will be sharing her expertise on how to achieve greater recognition and reader engagement for your indie book. Get ready to discover the key strategies that will help you attain the desired outcome of increased visibility and engagement for your book.
In this episode, we discuss:
In this episode, we discuss:
- How to unearth the benefits and necessities that collaboration introduces in the dynamic landscape of publishing.
- Explore the powerful impact of diversity in shaping fruitful collaborations.
- Grasp dynamic techniques to assert your book's position effectively in the competitive market.
- Witness the significance of uplifting fellow authors through literary citizenship and what that means.
- Decipher the relevance of the perspective on professional services payments in publishing.
Resources:
- Visit the YouTube channel to watch the special episode of the Publisher podcast where Alexa Bigwarfe and Pam Sheppard discuss collaboration in the publishing industry. Be sure to subscribe while you're there!
- Check out the IBPA (Independent Book Publishers Association) conference, which brings together small and medium-sized publishers, author publishers, and self-publishing authors who are serious about the business of publishing.
- The Women in Publishing Summit Community! Get on the email list to learn about all upcoming opportunities, or check out the events page at https://womeninpublishingsummit.com/events
Pam Sheppard
Pam Sheppard shares her unique skill sets and insight developed in over 35 years in Sales and Marketing for Big 5 publishers and other fine publishers for her work as publishing consultant, metadata analyst, and developmental editor. As a marketing consultant, she uses an instinct for positioning a project in an ever-changing market to align the trends with a project's potential to support and maximize marketing efforts. With her 'Street Smart Edits' she not only addresses structural issues in manuscripts of many genres, she also identifies the assets of the work that will anchor a strong marketing plan.
Learn more about Pam here:
https://www.linkedin.com/in/pamsheppardedits/
https://www.shepedits.com/
Pam Sheppard shares her unique skill sets and insight developed in over 35 years in Sales and Marketing for Big 5 publishers and other fine publishers for her work as publishing consultant, metadata analyst, and developmental editor. As a marketing consultant, she uses an instinct for positioning a project in an ever-changing market to align the trends with a project's potential to support and maximize marketing efforts. With her 'Street Smart Edits' she not only addresses structural issues in manuscripts of many genres, she also identifies the assets of the work that will anchor a strong marketing plan.
Learn more about Pam here:
https://www.linkedin.com/in/pamsheppardedits/
https://www.shepedits.com/