This episode is all about the economic value for industry throughout and along the Outback Way. The Outback Highway Development Council (OHDC) has been running some industry briefing Zoom meetings updating people who have people businesses about the value that the Outback Way, when sealed, will deliver for those businesses and communities. This episode is a recording of one of those industry briefings held in early June 2021. The speakers you will hear are Helen Lewis, host of the Outback Way Podcast and General Manager of the OHDC, and Patrick Hill, Chairman of the OHDC and Shire President of Laverton Shire, Western Australia. You can find all notes and links on our website, www.outbackway.org.au where you can subscribe to our newsletter, buy our guidebook and download the app if you haven't already. Join us on Facebook and Twitter @OutbackWay1 Send your questions, comments and travel stories to info@outbackway.org.au and if you share your story, we may even feature you on this podcast! Thank you for joining us through the heart of Australia, on Australia's longest short cut.