In this episode, we have Matt Walrath, he is the founder of the nutrition coaching company, Beyond Macros, and creator of the Beyond Macros Certified Coach program - a course that teaches nutrition coaches how to run a profitable online coaching business by providing a VIP experience to their ideal clients, and creating a plan guaranteed to get that client results that last. He lives on the Sunshine Coast in Queensland Australia and takes pride in living his ideal lifestyle that balances time in the surf, sharing quality time with loved ones, and pursuing his vision of helping nutrition coaches provide a VIP experience to clients without burning out. Learn from him as we discussed how to build and create a VIP experience for your clients, his fitness journey, scaling the business and his investment in cryptocurrencies.