176: Grain Marketing Strategies That Will Make You Money
April 10, 2023
Today's episode is going to be fire, my friends. If you're looking to take your farm operation to the next level, you won't want to miss this. We're diving deep into the world of grain marketing and sharing the tips and tricks you need to know to make your farm more profitable. And we're not doing it alone - we've got a special guest who's been in the game for 40 years and has seen it all. Roger is a true master of grain merchandising, brokerage, and marketing, and he's here to share his wealth of knowledge with all of us. So, grab your notebooks and get ready to take some serious notes. This is going to be a game-changer. Let's do this!
Episode 176 Highlights ✨
01:57 Getting to know Roger Wright ß
03:16 Is there much money to be made in marketing as in production?
04:12 Finally getting into marketing for the first time
05:52 Discover the unique aspects of Roger’s business model here <
06:58 The #1 principle à Education
07:44 9 different marketing tools that can be used to market grain <<
09:16 Why a subscription model over a commission model?
11:38 How to market grain better and make more profit with less stress?
12:26 Ignorance is very costly for farmers
13:12 Put in the time!
14:50 Staying up to date on the trends – then and now
17:25 Roger’s primary goal for farmers ß
18:38 The role of government policy in grain marketing
20:10 Dealing with the impacts of weather patterns
21:32 Want accuracy? Listen here how <<
23:06 Roger’s forecast on upcoming months’ weather <
24:04 A 24/7 operations?? Why?
25:29 The latest relevant news always matters, here’s why ß
27:09 What is the “basis” and its importance in understanding marketing strategies?
28:45 This formula is worth remembering, guys <<
30:18 On the supply and demand market …
31:56 Another tip you have to remember <
32:53 This is the year you have to watch out for!
34:09 The market's going to go down hard as soon as the market comes to a conclusion
34:55 So, is this the year to sell our grain at harvest?
36:19 Why are farmers the only people who store grain at a loss?
37:13 Should you store grain in the fall or not?
38:02 Take ahold of Roger HERE
40:04 On passing the baton …
Thank you for joining us on today’s episode. If you liked listening to this episode, follow us, tune in, and share the good news of A Better Way to Farm Podcast.
SUBSCRIBE to ensure you’ll never miss an episode!
Meet A Better Way to Farm 💚
We’re a multi-generational family business based in Iowa working with farmers across the US. We take a hands-on approach using in-depth soil testing, making recommendations down to ounces per acre of micronutrients.
Doing this helps our clients to become more profitable. If your family would be open to this, let’s talk. ➡ ➡ ☎️☎️☎️ … or call/ text us at 6 4 1 9 1 9 1 2 0 6.
Take a look at some profitability ideas HERE!
Happy listening! We’ll accompany you again to the next one!