Episode 14: Unleashing The Impact of Brands with May Chang
December 26, 2021
In today’s episode of Conscious Business Podcast, May Chang discusses Brand Strategy and how to unleash your brand's voice to effectively communicate with your clients. May Chang is a brand strategist who works with small and medium-sized businesses to advance their brand strategy by providing business value to their ideal clients. Start-ups, as well as established businesses, struggle to determine how to project their brands. May assists her clients in exploring, designing, and planning how to build their brand's presence both online and in person. Discovering yourself, according to May, is what a true brand is. Constant nurturing and communication help a brand make an impact and bring business into activation.
May Chang is a brand strategist who helps small and medium businesses advance their brand strategy through exploring, designing, and creating business value to their ideal clients at a profit.
She has worked in multinationals with SMEs, nonprofits, community services, and also worked in different parts of the world, including London, Hong Kong, Singapore, and now Sydney. She helps people with their marketing, their branding, their sales, as well as project management and she has an eye for unleashing the voice in your brand.
In this episode, May shares how businesses can establish their branding that resonates with their audience and bring out impact as a personal legacy.
She shares…
- Clarity on Business & Personal Brand (3:21)
- Anchors to build consistency on brand (7:23)
- Brand Authenticity (9:32)
- Building relationship (14:12)
- Impact of an established brand by a partnership (17:44)
- Bringing great value to clients (26:04)
- Brand clarity (28:09)
- Why it’s essential to engage with community and network (30:25)
And more golden points!
This passion-packed episode will not only give you ideas on how to establish an anchored brand but also how you can send out your message consistently as you leave an impactful legacy to your clients and community.
To follow May Chang, buy her book and connect with her on social media check out the following links:
Website - agilitymarketing.com.au
Instagram - instagram.com/agilitymarketing_maychang/
LinkedIn - linkedin.com/in/marketingbrandingimplementsydney