Winning the Challenger Sale
#43 Creating a Mutual Close Plan with Aaron Evans, Co-Founder & Head of Training and Enablement at Flow State
October 4, 2022
The theme for October on Winning the Challenger Sale is Creating a Mutual Close Plan. WTCS host, Jen Allen, is joined by Aaron Evans to discuss how to map out and mutually agree with a customer on the final steps toward closing a deal.
The theme for October on Winning the Challenger Sale is Creating a Mutual Close Plan. WTCS host, Jen Allen, is joined by Aaron Evans to discuss how to map out and mutually agree with a customer on the final steps toward closing a deal.

Aaron Evans is the Co-Founder and Head of Training and Enablement at Flow State, a B2B sales performance consulting firm based in the UK. Throughout his career, Aaron has always been at the forefront of modern enablement across the globe in places like the UK, Australia, and North America. He is constantly evolving and modernizing his enablement techniques and strategies, and he’s always eager to share them with the broader community. Aaron has also been recognized as a Top 20 Global Sales Enablement Influencer. 

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Previous guests include: Ian Koniak of Ian Koniak Sales Coaching, Josh Braun of Josh Braun Sales Training, Will Allred of Lavender, Sam McKenna of #samsales Consulting, Ravi Rajani of Ravi Rajani Consulting, Jeff Bajorek of Parabola Consulting, Howard Brown of Revenue.io, Amy Hrehovcik of Revenue Real Hotline and Carl Ferreria of Refine Labs.

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