Alt Marketing School
#079 - What does the future hold for creators on social media?
January 31, 2022
Are we too old to be cool? We feel personally attacked by judgement around the usage of GIFs (and yes, we’ll still keep sending them without reservations). In the meantime, TikTok is also testing new avatars and audio content. Why do you ask? We have the same question.The app is also facing creator fund backlash, which leads Fab and Becca to share their thoughts on the highs and lows of a career as a personal brand and a creator. On that note, we also speculate about how the new Instagram fan subscription may work within the broader scope of the platform.Finally, let’s give Twitter’s product team kudos for clever alliterations. We introduce you to Twitter Flocks and how this may change the strategy of some Twitter accounts. Learn more about Alt Marketing School Apply for the Alt marketing certification: altmarketingschool.com/learn Get our curriculum overview: altmarketingschool.com/sendcurriculum Take our brand archetype quiz: altmarketingschool.com/quiz Find out more about us on social TW: @altmarkschool IG: @altmarketingschool
Are we too old to be cool? We feel personally attacked by judgement around the usage of GIFs (and yes, we’ll still keep sending them without reservations). In the meantime, TikTok is also testing new avatars and audio content. Why do you ask? We have the same question. The app is also facing creator fund backlash, which leads Fab and Becca to share their thoughts on the highs and lows of a career as a personal brand and a creator. On that note, we also speculate about how the new Instagram fan subscription may work within the broader scope of the platform.Finally, let’s give Twitter’s product team kudos for clever alliterations. We introduce you to Twitter Flocks and how this may change the strategy of some Twitter accounts.

Jessica cave on Instagram: https://instagram.com/jessiecave

Apply for the Alt marketing certification: https://bit.ly/AltMarkCertified
Join the Alt Marketing School pro community and get an extra weekly episode every Friday: https://altmarketingschool.com/join

Find out more about Becca on social:
https://twitter.com/beccasocial
https://instagram.com/beccasocial
https://tiktok.com/beccasocial

Find out more about Fab on social:
Https://twitter.com/fabgiovanetti
https://instagram.com/fabgiovanetti