Effective Messaging in Sales Conversations with Garrio Harrison
September 15, 2021
You often wonder when saying your sales spiel, how do I tweak this for my client? What can I say to earn their trust? While that can be difficult, it all comes down to the right messaging.
Today I interviewed Garrio Harrison, a partner of Curious, a company that helps business leaders reach their ideal audiences with a message that is unique, relevant, honest, and results in sales conversations.
And if you think you need to work on your sales conversations, then I suggest you give this episode a listen to learn:
- How Harrison started
- Aligning sales and marketing
- Your client’s journey as a hero
- Deciding what information to share
- Being honest with your client
- Getting your client to trust you
- Navigating sales conversations to success
- Some of Harrison’s successful case studies