14 Reasons Why A Home May Not Sell

1. Not receiving adequate exposure to the market. Your real estate agent should have a comprehensive, proven marketing plan to fully expose your property to all potential buyers on a regular basis. Ron Evans and the Amy Sims Real Estate Team have a marketing plan that works! See our reports: The Marketing Plan that Works, and Did Your Home Receive Adequate Exposure to the Market?* 
2. Pricing too high. Your sales professional should have the tools to make sure you receive top dollar for your home in any market. But pricing too high may hurt your sale. Make sure your agent helps you position your home correctly for current market conditions. 
3. Not taking time for fix-ups. Small repairs can help bring big profits and fast sales have a professional give you low-cost solutions to minor repairs that will yield big profits. 
4. Poor Timing. Have a professional determine if the market cycle is poised to net you the most money, or ask to be shown how to make profits in a down market cycle. 
5. Restricted showing access. There are many ways to show a home.  Appointment only is the most restrictive; lock boxes are the least restrictive. There are methods in-between that have a professional help you determine which is best for your home and lifestyle. 
6. Not "staging" your property. Can you put items in storage?  Rearrange existing furniture and create more light or music?  Ron and The Amy Sims Real Estate Team offers a free staging consultation! 
7. Not choosing the right Realtor!  Please see our report 15 Critical Questions to Qualify Your Potential Agent * 
8. Not understanding our local "selling cycles". A home can be sold any time of the year. A competent professional should be able to explain the seasonal "selling cycles" and best position your property in the market according to where it fits in the cycle. 
9. Not using current marketing technology. Make sure your agent is on the "Information Highway" -  web sites, search engine technology, and the latest in buyer communications. 
10. Not re-evaluating the market and the feedback from showings every 30 days. Sometimes a minor change, based on a review, can make the difference in getting your home sold. We send you weekly updates, then schedule a 30-day review with you, if the home has not sold. 
11. Not "keeping up appearances" for the buyer. Sales have been hampered by unkempt lawns, unpainted front doors, hard-to-work locks, dead light bulbs, bad colors, stains, unlit areas, and bad smells.  Spend time on the little things, double up on your gardener, keep things cleaner than usual, and consider cosmetic fix-ups. 
12. Not giving the sales effort enough time. Some homes just take longer to sell than others. An extra small yard, or being on a busy street, takes longer to find the right buyer. Make sure your agent has a comprehensive marketing plan that will reach this smaller pool of potential buyers. 
13. Testing the market.  Never put your property on the market unless you really want to sell!  Of course your agent should work hard to get you the highest price possible, but if your price is too far out of line with the current market, you'll be "testing the market" and likely won't sell. 
14. Not holding your agent accountable. Make sure your agent has explained how they work, and what you can expect.  Then, hold them to it!  If they don't perform as promised, you should be able to cancel your contract!