Interactr - A pretty cool interactive video software that allows you to be super personal in your survey funnels. This is NOT an affiliate link.

Forminator Plugin - The best free WordPress form builder out there, also specializing in quizzes that could work as a survey funnel. ALSO not an affiliate link.

Show notes: https://mastersalesfunnels.com/036

Hello, everybody, and welcome to the Master Sales Funnels podcast Episode 36. Today, we are going to be talking about Survey Funnels. Survey funnels are also known as Ask Funnels because you are asking your audience what they're interested in and what their problems are and you're giving them custom solutions to their problems. It's a really good method to sort out the different sub niches within your niche and provide custom solutions. So a survey funnel, in essence, is just a series of questions that you are asking your audience.

And in their responses, you're able to gauge what solutions that you provide or what affiliate offers you have access to that will be the best fit for them. This helps you better speak to your audience on a more personal level instead of just assuming that everybody's kind of lumped together in one big lump sum. I mean, they will probably likely have similar characteristics, but not everybody is going to fit the same bag. So if you take, like affiliate marketing in general as an example, well, you can say that, yes, all of these people have a desire to make money online and they want to be able to do that in selling other people's products.

There are those similarities, but there's also people who have heard of affiliate marketing but have never made $1 online. There's people who are kind of in the middle who have maybe made, you know, several thousand dollars, but don't know how to really ramp it up to that next level. And then there's the the people who are veterans in the space who have almost mastered the game, but are really looking for some more one on one coaching in how they can really dominate their market.

So instead of you can't send an email, that introduction to affiliate marketing to your entire list, you can't send a course that lets people know how to get started an affiliate marketing if they don't have any money, because that's not going to relate to the entire list. People may unsubscribe. They're not going to have a good experience with you. So a survey funnel is meant to break down your audience into what they call buckets and give them that custom, customization and custom results.

So as people answer the questions and your questions are designed to put them in these different buckets, you're then going to have them go to a results page and there's going to be different results pages based off of your different personality types. You're just different customer types that you're identifying. So you're gonna have to make several different pages because that's the whole point of this. We're customizing so we can speak to people on a more personal level. So each of your results pages is likely going to have a video on it of you explaining a little bit more about their results and why you believe that this specific solution that you're about to offer them is really the answer to their problems.

When you have this video and you are speaking to people almost directly based on their very specific problem that you've identified from the survey, then it just takes customization to a whole new level. I've had a little bit of experience in this with an interactive video that I created for one of my wife's blogs , it's a health supplement survey. Basically, people answered a couple of questions on what their problems were and each step of the way, my wife had a different video that was tailored to their previous answers.

So they pick an answer, say it was the problem was weight loss. And two, in the next video, it would say, oh, you have a problem with weight loss. Well, we have these products that may help you. And then they click on a product and it says, oh, you've selected such and such product. It's great for this, this, this and this. And here's a link to my shop. So it was interactive video is more up and coming and there's a lot of several programs out there that can do it.

We use interactr, which worked pretty well, and it's just a whole new level of customization there. But you can do survey funnels with something as simple as Forminator, which is a free WordPress plug in where you can create fun quizzes. And I'm not sure if it has the functionality to automatically redirect people to another page, but at the very least, it's free and you would be able to then put a link in there, click here, click here to get expanded results or to get your results.

And then that would then link to the results page where you would then provide the solution to the offer. There are also several Sales funnels builders out there that have this functionality. I believe ClickFunnels has the functionality to create surveys for people and then send them into different buckets. I'm sure they have a template for survey funnels. I know GrooveFunnels has group survey in the works. It's not released yet as of the recording of this podcast, but they understand the importance of needing to be able to survey your audience.

And so they're building out that functionality. If you have used a survey funnels in your business, I would love to hear from you. Maybe we can even feature you on a feature future episode of the podcast, because I would like to hear success stories from my audience so we can showcase that to our other listeners. You can jump on a podcast with me or you can send me a statement of some kind at Justin@MasterSalesFunnels.com and I can read that during one of the podcasts and still be better probably to have you on so you can discuss your method and your results from your survey funnel.

And it would also be a great opportunity for you to plug your product on the show. That's all I have today for survey funnels. Thank you again, as always, for listening. Be sure to share this podcast with your friends and family who you think can benefit from a little sales funnels knowledge. If you want to check out today's show notes, they will be at MasterSalesFunnels.com/036. I'll be sure to have a link to the Forminator plug in and the Interactr program so you can check out some of those solutions in building your survey funnels.

Thanks again for listening and as always, Keep Funnelin'.