Level up your digital marketing and diversify your guest acquisition strategy | with Ross McAlpine
June 23, 2023
This week on the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, provide practical tips for targeting repeat guests at low cost. Spoiler alert: user-generated content plays a significant role. McAlpine also shares ways to use first-party data to personalize guest communication and encourage direct bookings. Links:Learn more about EOS Hospitality at: https://www.eoshospitality.com/Ross McAlpine: https://www.linkedin.com/in/ross-mcalpine/Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/Podcast Page: https://www.revinate.com/podcast/Youtube: https://www.youtube.com/c/RevinateHotel Moment is presented by RevinateProduced, edited, and published by Make More Media
This week on the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, provide practical tips for targeting repeat guests at low cost. Spoiler alert: user-generated content plays a significant role. McAlpine also shares ways to use first-party data to personalize guest communication and encourage direct bookings.
Links:
Learn more about EOS Hospitality at: https://www.eoshospitality.com/
Ross McAlpine: https://www.linkedin.com/in/ross-mcalpine/
Karen Stephens: https://www.linkedin.com/in/karenstephensrevinate/
Podcast Page: https://www.revinate.com/podcast/
Youtube: https://www.youtube.com/c/Revinate
Hotel Moment is presented by Revinate
Produced, edited, and published by Make More Media
Hotel Moment Podcast is handcrafted by our friends over at: fame.so
Previous guests incude: Lori Kiel of The Kessler Collection, Patrick Norton of Brittain Resorts & Hotels, Shawn Jereb of Montage International, Caryl Helsel CEOI of Dragonfly Strategists, Jason Pirock of Springboard Hospitality and many more.
Check out the three most downloaded episodes:
Previous guests incude: Lori Kiel of The Kessler Collection, Patrick Norton of Brittain Resorts & Hotels, Shawn Jereb of Montage International, Caryl Helsel CEOI of Dragonfly Strategists, Jason Pirock of Springboard Hospitality and many more.
Check out the three most downloaded episodes:
- Build intelligent operations and let data drive direct bookings | with Patrick Norton
- Modern and focused commercial strategy — what does it look like? | with Lori Kiel
- Approachable luxury without losing touch with guests | with Shawn Jereb