#001 - 4 Social media trends you should look out for
November 26, 2020
The first episode of Alt Marketing School is out and live! In this first lesson, we take a deeper look at some of the upcoming social media and marketing trends for 2021 π
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The first episode of Alt Marketing School is out and live! In this first lesson, we take a deeper look at some of the upcoming social media and marketing trends for 2021 π
Weβll go through some key learning from the report the team from Talkwalker recently partnered with HubSpot to interview 70 global experts (including yours truly) on their thoughts and predictions for the year ahead.
Below I summarise my top 4 trends (the ones I personally think would be the most relevant in 2021) π±
Core takeaways include:
- Marketers wonβt be focused on creating content, but facilitating it.
- Understand where your brand sits within the crisis and make the time to get clear on what your customers want and need from you. This will be key in your communication strategy.
- Tap into the βsocialβ aspect of your social media strategy and tap into the human side of your brand by putting yourself out there.
Itβs time to think about how can you position yourself as an expert in your field, especially as a brand. What medium can you use to educate your audience?
Special links from this episode π
Access the Talkwaker report
More info about alt Marketing School π