We're continuing our season on "business as a force for good." Richard speaks with Stan Middleman, who serves as the President and CEO of Freedom Mortgage, one of the largest and fastest-growing independent mortgage companies in the USA.

In this conversation, you’ll learn:
The mantra that has led Stan to business success at scale over the last 33 years
Stan's formula for being credible as a leader
The 5-phase scaling model Stan employs to test out promising ideas
How Stan anticipated and profited from major market shifts (and how you can)
The moment when Stan realised he was doing well, but was he doing good?

Resources/sources mentioned:
The Impact Multiplier CEO Podcast(https://xquadrant.com/podcast/)
Freedom Mortgage(https://www.freedommortgage.com/) 
Join Rivendell (https://xquadrant.com/rivendell/), our exponential programme for elite CEOs dedicated to transforming themselves, their businesses, and the world.
Ready for a big leap forward in your own leadership? Elevate your leadership forever with Richard's book "Making Time for Strategy: How to be less busy and more successful". Buy your book here: https://xquadrant.com/time/

For full show notes, head to https://xquadrant.com/stan-middleman/

Timestamps:
0:00 Intro
03:19  How to Believe IN Yourself
08:09 Finding reliable individuals
12:21 How to evaluate, test, scale, and cautiously implement ideas
24:38 How to anticipate cyclical trends in mortgage origination
30:20 Integrating social responsibility