How to Get Started with Sustainability Strategies in Corporations | EP07.S2 Margie Ong
In this episode with Margie Ong, we discuss why and how more and more organizations are adopting sustainability and how they can get started. Digging into Margie’s career and experience in the corporate world as an engineer, a consultant and an entrepreneur.
Margie Ong is the CEO of Thoughts In Gear, a Sustainability and Social Impact consulting firm in Kuala Lumpur. Her goal is to translate good sustainability ideas into clear strategic frameworks, roadmaps and executable action plans. Her team also works closely on reporting and measurement to global standards in ensuring that impact is well defined, tracked and reported upon.
#SustainableCompanies #SustainableImpact #GoingGreen
00:00 Intro
02:47 Margie as a parent, entrepreneur, and fur mom
04:17 GGUTT feelings and why she does what she does
08:05 Will banks stop investing in fossil fuels?
11:04 The challenges of getting started
18:28 Onboarding andhe five stages of sustainability
22:45 The 8 step process of Thoughts in Gear to implement sustainability in organizations 29:55 How can the public differentiate between communication, PR, CSR exercises and real impact?
34:41 The evolution of the perception of sustainable investing
40:24 The role of Marketing and PR
45:03 The code of purpose + profit cracked?
48:22 The challenges of ‘having access’
More about Thoughts In Gear:
Mentioned in this episode: