[Greatest Hits] The Playbook for Transitioning From SMB to Enterprise Clients with Pat Oldenburg, Vice President of Demand Generation Operations at Motive
Pat Oldenberg, Vice President of Demand Generation Operations at Motive, joins us in today’s episode of the OpsStars podcast to share his insights on scaling business processes while transitioning from small and medium-sized clients to account-based enterprise-level customers.
Pat Oldenberg, Vice president of Demand Generation Operations at Motive, joins us in today’s episode of the OpsStars podcast to share his insights on scaling business processes while transitioning from small and medium-sized clients to account-based enterprise-level customers.
Motive offers modern fleet management software that improves safety, productivity, and profitability for over 120,000 businesses across a wide bandwidth of industries.
Pat brings over fifteen years of experience in the marketing industry. Before his current role, he was the VP of demand marketing at ServiceMax. He was responsible for driving awareness in the market, sourcing pipeline, and improving win rate and velocity. In addition to his responsibilities at Motive, Pat is an advisor at Goldcast and Sendoso.
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Previous guests include: Evan Liang of LeanData, Ross Nibur of Toast, Chelsea Katich of McGraw Hill, Chris Van't Hof of CB Insights, Jeff Ignacio of Forethought, Sean Lane of Drift, Kerry Cunningham of 6sense, Seth Wylie of Gainsight, Karen Mangia of Salesforce, Jon Miller of Demandbase, Pat Oldenburg of Motive, Raheel Alam of Showpad, TJ Macke of Sapper Consulting, David Dulany of Tenbound, Mary Shea of Outreach, Asia Corbett of Bread Financial, Crissy Vetere-Saunders of CS2 Marketing
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