When Sam Bailey told me how much one of his clients was paying for leads using Facebook ads recently, I just had to get him on the show.
A lot of entrepreneurs I speak to have a love/hate relationship with using Facebook for their business. They love using it and they can see the massive potential there is to reach their audience, but they often fail to turn their efforts into leads for their business.
On the show today we talk Facebook PPC (Paid Per Click) ads, buyers' journey, audience preferences, remarketing and more.
Al the links mentioned in the episode, plus the cheat sheet Sam put together for you can be found on our show notes page.