As a business owner, you are often presented with the challenge of making decisions around attracting new leads, converting those leads to sales, and delivering to your clients. Yet it can be difficult to determine which strategies should be implemented to reach these goals. In this episode of Influence by Design, we discuss the concept of "business by design" and how following certain steps can help ensure that you not only win, but also grow your business in a way that feels good to you. We delve deeper into the strategies and principles that can guide business owners in making decisions that align with their goals, resonate with their customers and support their lifestyle goals. "Business by design" refers to creating a business that is designed for the way you enjoy to work and supports your ideal lifestyle. It involves deliberately planning and aligning various elements within a business to drive success and competitive advantage. From defining your ideal lifestyle to outsourcing and leveraging technology, this episode will explore various facets of intentional business growth - all with one goal: meaningful and achievable growth. Samantha Riley xx For full show notes and links - https://samanthariley.global/podcast/491