Rich "Raz" Razgaitis is on a mission to get water out of plastic, and plastic out of water. As co-founder and CEO of FloWater, which aims to reduce and ultimately end our dependence on single-use plastic water bottles, Raz has become an impassioned advocate for public health and environmental sanity. His message: bottled water is the new cigarette. As in,  it's killing us. Huh? How is that possible?