What do you get when you boil down a few decades worth of first-hand, sleeves-rolled-up business growing experience? You get the 4 critical components of a genuine, powerful Competitive Edge. In business, you need a competitive edge that gives you the advantage even if it's a small one. Just like in the Olympics, they give 100% of the gold to the winner... even if they win by just a fraction of a second. In today's episode, Jose Palomino breaks down the 4 critical components of your business's competitive edge. We'll chat about what they are, and more importantly, how you can win by leveraging them.