Look, we know. Everyone needs safety. But many businesses in the manufacturing space have a bad habit: putting safety at the bottom of the priority list. Today's episode isn't about guilting you into thinking it's important (thought it might). It's about showing you how safety and long term profitability go hand in hand. Safety isn't sexy, but it's good business. Our guest today is Nelson Brison of Contingency Safety Solutions Inc. Nelson is a specialist in workplace safety. So if you run a business in industrial services, manufacturing, or anything else where you have to be concerned about the safety of your team, we are going to talk about some principles in how to think about safety and why safety is strategic and can lead to increased profitability in real practical ways. Workplace safety is something Nelson experienced firsthand. As someone who has been a workplace accident victim, Nelson has been instrumental in introducing and building safety programs with the help of safety consultants and continuously learning better safety procedures. Nelson has been a senior business development VP in steel fabrication, machining, shipbuilding, and mechanical repair. After listening to today's episode, visit Nelson's website to learn more about how he is helping build safer and more effective workplaces.