Safety FM with Jay Allen
Kellsie Moore
June 30, 2020
Today on The Jay Allen Show, Jay speaks with Kellsie Moore. Kellsie Moore is an Actress and Video Presence Coach for purpose-driven entrepreneurs; helping you look, sound, and FEEL great on-camera. During their conversation, Kellsie discusses the importance of being camera ready and the mental model that you need to have. Visit Kellsie's website here We at Safety FM will be conducting a HOP 101 virtual session. If you are interested in attending click on this link. We will also discuss a revenue share opportunity for you.
This is what this show is brought to you by safety Eyes streaming on Safety FM Don't life Hello and welcome to the jail and show Today's Tuesday, June the 30th Believe it or not, well, on today show we're going to have a conversation with Kelsey More. Chelsea is an actress in a video presence coach for purpose driven entrepreneurs, helping you look sound and feel great on camera. She helps him craft their unique message in a way that creates a powerful, authentic connection to their audience. That video so they can stand out from the crowd and become a magnetic brand.  Everything she coaches stems from a personal development perspective to help her clients become a more natural, comfortable, charismatic and confident in front of the lens to make the impact they desire and finally enjoy doing video. Well, let's be really let's talk about this for a moment, as you are where this is going to be a different kind of podcast today. Now let's say quote unquote that Kelsey is not exactly a quote unquote safety professional, but in this new reality that were in what we're doing, a lot of videos as safety professionals and we're doing a lot of videos for purposes of training.  I really think that having a good understanding on how you should look, stand in, feel in front of the camera is an important conversation. So let's move forward with this conversation with Kelsey More here on the G. Allen Joe. So I always have to ask the question. Always when I start off. What caused you to want to go down this path? Career wise? I mean, you have some experience doing some different things. So why did you say Okay? I'm gonna take advantage now and move board and try to help people create content and be behind the camera while helping them be in front of the camera.  Yeah, well, that's kind of a long answer, for sure. So I mean, I well, let's see if we're just gonna work it backwards a little bit. It's really about a year ago is when I went through a huge rebranding process with my business because I I've always I don't think that's less since high school had that drive to be an entrepreneur. But in my family, it's kind of been a dirty word, like it was always a little bit like look down on just because of I think of our personal familial experience is no one was ever very successful with it, and it was always kind of like shady deals and things like that.  And so anyway, I always I always kind of had this dismissal off that drive in the desire to, you know, create something in my own house band, businessman company, especially be my own brand. So after college, really just just completely tried to ignore that and just go down the rate my read of jobs, and I'll fill in the gaps here in just a second. But it Zim Porton to kind of know that that mindset behind it cause, you know, we we react everything from our set paradigm until he intentionally choose to look at it in question and change it.  We're just gonna operate from that base system. So even up until really about a year ago, I was still just feeling so nervous and afraid to really put myself my face, my name, my voice out there and I had built my whole business around mindset coaching, about personal development on life, coaching things like that because that's what really transformed my own personal life and just completely made a huge difference for who I was as an individual. And so that's what I started my business as. And it really was until about a year ago, when I was like, This is still me hiding This is still me just living too small.  I was still operating my business under my middle name instead of regular my regular named Kelsey More and I was just completely holding myself back with that fear of really being seeing being known. And I think that translates really well to my clients when they when I meet people and everyone's like, Oh, but you're your personal yourself, probably your outgoing from smiling and you have all this energy. You're an actress like Oh, of course you do this. Of course you're comfortable in front of the camera. It's like, Well, you know, no, it was definitely something I had to learn and work through myself, and that's really given me the skills with the with the other pieces that have brought my business together.  But to teach that and lead others to do the same thing and understanding what it feels like to move through those fears and allow yourself to finally really be seen. Be heard. Be known, be visible, create your brand, have you be the star and the center of your own brands, and that all comes out to massive importance of you. Being able to show up is your genuine, authentic self with your bright, brilliant, powerful, authentic self on camera. You must mail that video presence. And that's just what I just got so so passionate about teaching that specifically.  But the way a But I'll tell you the way that that kind of came to be was over the past five years, I finally just started to give into, like, I have to be an entrepreneur like this. It's just state of calling my name. I I felt that immense, deep desire to just start creating the life out of this that I actually wanted instead of living in a way that I thought maybe I should be living. You know, we always kind of follow that what we're supposed to do.  And so, over those five years I learned everything, everything, everything I possibly could about business strategy and building a business online, online marketing, digital marketing ads, websites like funnels. All of those aspects whilst completely transforming who I was through personal development through mindset, work well, training professionally as an actress and becoming represented in multiple regions and working on your dozens of commercials and films and industrials. And it wasn't again. It's using a comfortable circle until about that year ago, that I had that massive epiphany, that light bulb to merge those three facets of who I am into the rebranding of this business to now be the video presence coach for entrepreneurs.  So let me ask a couple questions, because you, of course, I asked a big question. You have a lot to unpack. Let's start off with one of the things that stuck out right away. You said you went by your middle name starting off. So what was the chosen name that you were using at the time? Sure, So I went through. I mean, I started my first name in there, but it was Kelsey Louise instead of Kelsey More. I didn't want to be searchable. I e 00 And I put everything under my company name be marvelous you, which which was really chosen very intentionally in the sense of I don't know if you've ever heard of the I think it's Jim Fortune who kind of lives coined this.  But living in the B do have Munnell where youthful Oh, yeah, it's cool. And it was actually I came up with this name. Yeah, I'm gonna show this whole story broke. I came up with this name actually, before I knew this was an actual thought model. Uh, but you'll see how the how it all kind of connects and build upon each other. So it's this this idea of b do have where if we operate from being in the person that we strive to be that we want to be If we operate from them, as are ours, like our current reality now then we start to do the right actions and take the alliance steps to then have the end result that it is that we want instead of saying okay, once I have this thing, then I'll do the steps I need.  And then I'll be this person. So we're first. Ah, and I remember I sitting at my office when I was working on higher education as an admin, and I was starting to build, like my first website and all those kinds of things and really just getting started with it. And I was like, I like I want to have a company name, but not my name. Good Lord, No, can't put anything in my name. And I was like, What? I want to call this And I started Teoh to think about How is it that I What's a word that kind of encompass the way that I want to feel most of the time, the majority of the time and something that was like, elegant and strong and powerful and like, beautiful and intelligent, like What's over that encompasses all of these things on The word that came to mind was marvelous, and that's where the name be marvelous you came from.  And so that's still my company name. But now I really operate everything under just my actual famous Chelsea more. It's a great company name. Now I have to tell you, just based on your description alone on what you're saying here, a lot of people, I would imagine, think they can go in jump in front of a camera and go. Okay, I'm ready to go. You're getting the whole thing of it is a mindset before you. So can you explain some of your strategies? Especially in this new?  We'll call it the New World, even though I'm tired of hearing that term. But this new world that we live in where everything is in front of a camera, everything is either via zoom via webinar. So what is it that you start off strategically with people and say, Okay, this is where your mindset needs to be. Yes. Excellent question. Eso itt's completely founded in mindset. You, when you're in front of a camera, you are sharing your relationship to that lens. It is not a natural thing for our brain to like Oh, I'm talking especially especially if you're on, you know, doing a pre recorded video by yourself.  And you're not live interacting with anybody for your brain to think. Oh, this is normal for me to just talk to this little glass and metal box like it's a person Here, let me share my essence with it. And so what happens is people fall flat or robotic or they're not emoting in a way that matches the words that they're saying. And people can come across as very different versions of themselves either as a really presenting phony, uh, like hyper professional, a super polished version of them that's not gonna match who they actually are and what their brand is, uh, or it's gonna be something that's stiff and on awkward and uncomfortable and glitchy.  Feeling was also isn't gonna help serve their brand. And all of that really has to stand from how it is that you feel when you step in front of the camera and then what your purpose and your message is for when you're sharing, uh, any of your stories when he sharing any of your your teachings or how to your thought, reversals, anything that you're trying. Teoh, help somebody get on board with your thought process of something. It has to be delivered in a way that's actually matching your brand and your belief system or it's not gonna land.  It's not being able to be received. Well, J just wanted to tell you I have a new book, and it seems kind of timely. Although I didn't write it for a global pandemic and By the way, this is my 1st 1 It seems to have lots of legs on this topic. The book's called When the Worst Accident Happens, and it's a field guide to understanding how to begin a restorative process of responding to a horrible event. That book is available now on Amazon. I think you'd like it.  Tell all your friends you are listening to a renowned safety expert, Dr J. Allen, on Safety FM Changing safety cultures one broadcast in one podcast at a time. Join the fun on social media and find us on Facebook at safety at Van Way are back on the Jalen Shut on safety and well, and that's funny that you mention that especially your that specific. Because I will tell you I get to hang out with the hoping to of interesting people where i e. When they turn on the camera, they become a character almost.  I will say. It's like their personality turned up from a one to attend is something has come across and then it this. It's not that I'm seeing the person's phony, but it just comes across as phony cause I know that I don't mean that in a bad way, even though it can sound terrible depending on how you look at it. But then there are extremely shy that they might be a 10 all the time, and then the moment they turn on the camera, it's like the immediate pause. Good.  We have this belief system that we're gonna have a 1,000,000 viewers watching us the moment because we turned on the camera. So you went into these issues with people where they're going, what from one extreme to the other. How do you calm them down? Which strategies in regards of this is what you need to look at now? A lot of the people that listen to our show are going into this new world where they might have to do messaging via webcam via video. In a lot of people get hung up with what's behind them.  Process of what they're saying. What would you say there are nude. Their strategy needs to be okay, so a good place to start for, because it's gonna very little bit based on the individual where their hang ups are. But as far as a specific strategy to get started with being the being the better version of just who it is that you really are on camera is too firstly really figure out. Who is it that you're speaking to? If you're on a zoom call if you're doing meetings, Web conferences, things like that, you really like, look lovely.  Look at the face of the person that you're talking Teoh and show up in the same way that you would if you were in an in person meeting with them. And it's kind of nice when you're there on live or you're in a call with someone and you actually do know Holy we're talking Teoh. But if you're like okay, we're doing a live interview that's gonna be shared out to the Internet, that's a little different, right? That's where we get all scared or you're doing a pre recorded video and you're just sitting there by yourself and you're freaking out a little bit.  So in those scenarios, I need you to write out the name off your ideal client, your avatar or your actual example real life person off who is your most wonderful, awesome client. But you just completely adore working with, and I need you to write their name on a post it note and stick it right underneath the lens whore. Pull up their photo on your computer screen on your phone. Have it somewhere where it's top of mind because I want to. I want you in your mind when you're speaking, when you're delivering your message to say their name is quietly, silently.  No people gonna get really confused. That's fine. But say it in your mind at the end or the beginning of every new thought. Keep them at the forefront your minds that you remember who it is that you're speaking Dio and that is gonna make you hopefully then way more conversational and riel and genuine. And this is where authentic self concert to come out because you're actually they're showing up talking to serving your ideal client, which then when you're talking to that person, anything about your meetings with them.  When you if you're doing coaching or something, like how lit up anywhere because you're passionate about what you're doing, you're so inflow and in the moment and you're you're sharing your zone of genius and it feels good. So if you're putting yourself of that energy and talking to that person that is absolutely going to attract more of that type of person from the people who are watching that video. And that's something that you bring up. And I've heard it in a lot of marketing strategies about knowing that perfect avatar.  So let's say you're starting off and you don't have a client. You should be able to know what exactly that person looks like that you're going after what? Look what they breathe, what they eat, what they dio. How big is this in what you're seeing? Marketing? Why? Especially because you've been doing this for a while, Howard. How do you take a look at this when we have new clients coming your direction and say, I don't know where to start? How big of a dive is this? In part of of what you're teaching them, it's really important.  It's honestly, that's very significant. And I think it's something that if you don't have this person already, which is when you start, you don't write. And then as you start taking on new clients, you kind of learn and discover who that person really is. But what's great about this is you get to create them. You can make them up. They don't have to be a real person yet they can. You know they can be. What is your ideal version? So you can You can create who this person is, but give them a full persona.  No, them. And it's probably a version of you. That's just maybe, from a couple of years ago, something that's similar to what you've been through, because then you can really understand what it feels like to meet them, where they're at to talk to them and share the information that's gonna reach them in the most beneficial way, because you remember what it felt like to be there to be like them. But you have Teoh, you have to be speaking to this one person. If you hop on camera and you think I'm speaking to a robot to an inanimate object, that's not a real person or you're thinking, Oh my God, are thousands or millions of people going to see this?  I don't know who those people are there gonna truly I can't say this thing. I can't be myself like, if that's listo, that's processing in your mind, Then that's exactly how we're going to see it as the audience, because it s so. This is where the way I coach things particularly, is very different than there's a lot of people that coach and I cash. But that do that's a little different is because I am coming from film and TV acting, and one of the things that they really teach is you don't ever want to show your emotions.  You simply want to feel it because what you're feeling and thinking on the inside is what's seen through a lens. The lens captures nuance. So if you were feeling panicked, drowning in your own mind with all of these Oh my God, who's gonna see this? I don't know. What am I doing it right? Like your clock down a panic route? Then that's exactly what we're going to see. Is the audience watching it? And that's not gonna help demonstrate you as the authority and the expert in whatever it is that you're speaking on.  So I have to ask the question, of course, with you giving such a great answer there, what caused you to fall in love with the particular medium of being in front of the camera. Yeah, so I guess since I was a little kid, I was always It was always going to questions like if you could be anything when you grow up, what would it be? It was like, I want to be a movie star on I I really love Cedar growing up and just did every play musically, possibly could.  And then high school and college just did. A lot of, like, every type of project that we did for classes was always to see if we could make it a little film. Do film projects things like that, but he never never took it seriously as faras Oh, you could really pursue this especially like and I live in Colorado. It's extremely tertiary market on and like, it just seems so foolish and outlandish, like There's no way. So I never liked when the stock into it. And I, my first job out of college after I graduated was working at the Denver location of a place I volunteered at in college, which was an adult male correctional facility, and I started there as a teacher for G E D and higher ability for these adult male felons and I taught for about two years, and then I moved into a position of case management Ah, for about a year at that facility and then about six or eight months or something like that at a different facility.  And the reason why that's relevant is because there was one night when I was a case manager that I had that I had a client. I don't wait a lot of very explosive nights, a lot of intense conversations of some belligerent clients and pretty dramatic things that happened. But there's this one particular night where I had a client coming, who is just a rate, and it was it was a clerical error, which clerical errors in the correctional system can be horrified that they're very big deal. But this one we're able to remedy quickly.  It was some mistake down at the front desk, and I just remember like he barged in my office and I was about 9 p.m. And it's dark and it's storming and there's literally rain dripping into my window and he is a really big guy and he's completely blocking my doorway. It's me, my desk and then him and then the door behind him. And I just I had that moment of clarity of This is not fun. I don't like this. This doesn't feel good. I'm tired of having these kinds of days where I just I became so depressed in this story.  I'm telling you, like personal developments, like saved and changed my life and and so we were able todo de escalate the situation and haven't leave. And I remember sitting there for a while and I grabbed out help pad. I just started writing out a list off things that used to make me happy. And I just promised myself that no matter what, I would start doing some of the things on that list and one of them was acting. And two weeks later I went I just sort of google.  So that night I just heard Google. It was like, How do I become an actor like I have no idea. And I get Diem's all the time was like, How did you get started? I was like, Cool, I don't know. But I just started looking up E Yeah, like how does anybody know anything? Um and I just two weeks later, I went to this audition for a Stephen King Dollar Babies independent Felton and, uh, the lead role and the next hold on hold two weeks before doing Google in an all the second to actually getting an invite to go into to even try out for it.  Yeah, because because it was an independent film. So it was just on some website film in colorado dot or something like that. Uh, and I was I was so nervous cause it was like, I've never been to this building I've ever done. In addition, like this before, I have No, I'm like I have no film training like I don't know what I'm doing and yeah, and it's because most auditions that you need to have representation, you need agents to be able to get them. But for a lot of independent films, they can just post them and yeah, and so I just went in.  It was like I was such an intense addition to it was like three pages of dialogue and they were screaming, there was crying and there was just so much happening. And I remember calling my dad right after that addition and I just like. So what? How'd it go? Like, Oh my God, it was so much fun. Look, I was like, I feel alive for the first time in years. Like I feel like me. I got to actually express emotion. I didn't have to just hold everything in on.  It was just It was such a moment of feeling alive, nous and freedom and choice and completely re ignited my passion. And so hence your question, specifically through about long answer. But it it's reminded me time and time and time and time and time again the power and the magic of the suspension of disbelief that we experience when we're watching an excellent story on, particularly if it's in visual medium, where we can really see ourselves and experience it. And that's that's the magic of video. You know, you need to know when you're and this is applicable for in your businesses.  You need to know that the lens is a portal of your energy to reach your people. It is it is so critically important for you to show up with that powerful presence in your brilliance to shine through, to be able to reach and impact your people because the way that you were received through video is going to help determine how somebody feels about you. And people buy from people people buy based on emotion. They use logic to justify something. But we buy based on how we feel about something and think about the last time a film or TV show made you feel something right.  There's so much power and just I truly think magic in that medium. Well, I think it's great that you have a totally different experience than most people because you have this a moment of excitement as you're doing this for the very first time, which more mostly other people are like Oh my God, what is that? Were you here? But it's great to hear that that was the experience that you had and that you're just now to move forward and assist other people with this right before all this starts occurring.  Had you already dabbled a little bit of marketing or is that later down the road? Oh, that was later down the road. I had no idea and anything I didn't know that podcast existed. I wasn't on social media, I Nothing e didn't know anything. Well, it's interesting, because I will tell you, I I get to hang out quite a bit on the Lincolns of the world, the different social media aspect. And I see a lot of what we have see of Lincoln coaches. We see tic Tac coaches interest whatever, but that's not the approach.  You're taking it all. You're e behind the camera. You're doing it from behind the camera. The person that you're coaching is in front of the camera. How you're taking this approach. Why do you use the whole term of camera in success in coach mindset? Opposed to it just being specific. Toe one target. Why is your avatar so so broad? Yes, and I remember actually really struggling with that because our our platforms are going Teoh evolve. They're going to change. You know, that's it's a It's a symptom, essentially of of digital business of online business.  Uh, you know, having tic tac instagram Facebook linked in All of these are just different paths, their avenues. But the thing that's constant is the person is the human, the human behind it, And so anyone company or small business or entrepreneur can move from platform to platform and show up on video or something in all of these different arenas. But there are They're all gonna have their own difference tips and tricks and algorithms that if you want to really, you know, blow up on one of them, you're going to need to learn that specific platform.  But if you if you as the individual art glad it are good on camera, aren't captivating on camera if you can't compel your audience into thinking a new thought. If you can't, you know, show up, as has the bright version of you that you are. Then it doesn't matter what platform you're on, what avenue you're on. It's not going to be able to reach people in the same way. So I speak to the individual person rather than the platform where we can hear. And that's the great thing because you're doing the whole success mindset piece where my opinion, not yours.  So I'm not putting words in your mouth where other, where other ones fail in regards of how they're doing it. Because, ah, lot of the Lincoln coaches, it's algorithm based. So but let me teach you how the other rhythm but it doesn't make it quick presenter in front of the camera where you of in front of the camera as we do the teaching of in front of the camera. Do you say that the stuff that's behind you, like we'll see on a lot of people that post on different social media's Is the stuff behind you that that important?  Or is the messaging the more important part, or where are where we failing as an industry altogether? What is the most important part of the whole sequence? Yes. OK, that's right. That's a great question. So I'm gonna go ahead, and neither are the most important either your message e or your backdrop. So Okay, uh, matters. You're the subject matter. That's what I'm gonna ask. As many questions. I can, uh, what is behind you? Does matter. You want to pay attention to it? Have awareness. Uh, you wanted to serve your brand.  You know what is going to help invite people into the experience? Because it's a visual experience. So be mindful of it. See, Is this distracting or does this represent me? This is the represent. My values, my interests, my personality like is this on Brand because that consistency is what builds in reputation and reputation is your brandy. So it's you. You want to have that mindfulness If you have things that look really messy and cluttered and distracting behind you, Yes, that is absolutely gonna pull focus. It is going to make you look less professional.  Does that mean that you need to have some really fancy studio set up? No. By no means that might make you look on relatable, you know? So it's what is going to be something that's, you know, maybe simple and that serves your brand style. Your personality shows a bit of who you are. So how? Well, yeah, that helps. I mean, exactly, because here's the funny part is that I read stuff online where people are going. You need to get out. You need to go out there and get all this fancy equipment behind you and do all this crazy stuff behind.  It's like, Oh my God, what am I gonna be paying for? Other right? No, don't Do not stress about that. It is not the most important thing. Yes, it matters. Pay attention to it. Have some awareness, but you can also get a little pop up backdrop behind you that has, like faux wood paneling for, like, 100 deaths on Amazon. Like just don't this is don't freak out about it, but do you will be mindful of it, especially. Oh my goodness, This has been so hilarious watching some of these, especially during the state home time where they're doing a lot of news interviews with people through Zoom.  And they're like all I have the best lighting in the bathroom. And then you also have a lot of the mirrors and things we don't need to see. And there's like this. One girl like her husband is showering in the background toe. Thank you can pay attention, people, please. Please pay attention like you waive that right? Anything funny? Some of the things that have been taking place. I mean, I've seen people use their TV's as their backdrop to kind of be filler. You mean there has been a winsome created?  Of course. Now I'm not a big fan of the green screens, but that's just me personally, because you moved the wrong direction and you have the problem. It could become a whole disaster but, like I tell people, I'd rather just be on the radio opposed to actually doing the camera thing. But that's my that's my portion. Now, if it's not too personal, can I ask you a strange question about a success story on where you help somebody be marvelous? Yeah, absolutely. Do you have a service? And also, I want to touch on your question earlier where you talked about the messaging.  So I do want to make sure I answer that let you do that one first, and then we can go to that second question. Okay, perfect. So your your messaging is the foundation for everything that you're sharing. It is. It is the core of your business. It's extremely important, but I'm still going to say it is not the most important. I think it's Ah, I think it's on my Angela quote words, uh, where people won't remember what you said, but they'll always remember how it is that you made them feel.  This is something along those lines, right? And we've We've heard this before because it's incredibly true. Your energy is what matters most. When you're on camera, it's it's how your energetically coming across. How are you making your audience feel when they're watching you? What you say is very important because that's what they're learning. It's We know it's the content that they're consuming. The visual support sets your backdrop. It's important, you know, lightning your sound, all that it matters. It lends itself to the story and the experience as a whole.  But your energy, the way that you show up the way, the way that your eyes light up the way that you're smile or lack of smile matches what it is that you're saying. All of those things are leading your audience through emotional beats for them to feel a certain way about the message that you're related. You're listening to the home of riel. Safety talk will be right back. Are you tired of now being able to reach people inside of your organization? What if there's a better approach?  What if you could contact them in a click of a book? Here it safety FM. We can assist you reach your team B. A podcast. How about setting up a private podcast or just you and your team members? We will cover topics that are important to you in your company. Visit safety FM dot com that safety FM dot com and click on services For more information about your own private podcast. Safety FM, a safety focused moment venture way are back on the Jalen Show on safety and Man.  That's decree approach harder on how you're saying that. I mean, I think it that it's somebody who like me that knows absolutely nothing about that. I think it's so spot on for someone who's learning what you're saying. I mean, it just I don't know. I think that a lot more people need to be paying closer attention exactly how they're making the people for war, but not so much about quote unquote on how they're doing exactly where people are focused so much on themselves when when they're showing up and this is you hear this and reference just speaking on stage all the time, like make it about your audience down about you.  But I was so equally important to make sure that you're doing that when you're on camera, it's it's not about you and your insecurities and how you're feeling. It's about how it is that you are showing up to help serve your audience. Now I have to ask, especially with you having a background as being an actress is. Well, do you ever feel like when you're going somewhere in your doings presentations, your playing a role? Oh, I think that's so. I love this question. So it's so interesting.  I think, in a way, we're always playing a role of something. You know, I cash. I remember this, uh, because you're always you. No matter where you go, right like you, you always have to take yourself wherever you go, see better like yourself. I remember, I think I understand there's some quote with that, but I do very much think that we have different energies that would bring into different situations. And when I'm snuggling on the couch with my husband and my puppy, I don't need to be in CEO mode.  I feel like jacket. I could be super chill. It's still me. It's still my personality, but I don't need to be like all right, here's the plan for the evening. Like I break it down into our schedule like I don't need to be that version of myself, and so we all have these different facets of us, and you do need to have a certain type off a weakness, a lightness energia brightness that you bring when you're on the camera. It's your responsibility to make sure that it is genuine, and it is founded in your authenticity so that it is not like, Hi, welcome to this show.  We're having this specialty today like, and you're putting on a voice and you're putting on a character. That's something outside of yourself. That's something that's not you. Now there's, like three more things with us. Love this. So, uh, one of the things that we talk about acting is you have to become the best truth teller that you can, where you find the truth of yourself in whatever lines you're saying and so that you can experience the lines as though they are raw for the first time. And you have to find the way that you connect to that character so that it's it's just their experience is really living through you.  And I like that same approach when it's like we're sharing our business content where it's, you know, find the things that your passionate about in there so that you can actually genuinely be connected to the material, and you can show up and share it in a really powerful way. But that's still very much grounded in you. So yes, you might be putting on our plane sort of the role of CEO of business owner, off expert speaker. That's, you know, coming on sharing this expertise. But you're not being a character of someone else, someone outside of you.  And when I was in one of my doubts and questions is at the second facility, we had a girl come in and Dio she did. It was like a Myers Briggs test. One of those, and she was looking for personality and character traits of people that made effective case managers was really interesting. That's really I thought that was cool. And probably they should do more stuff like that to get Teoh get better people for people. I think it's something that people, especially in a criminal justice field, need to be extremely mindful of.  Otherwise, it's just gonna keep getting packed with really irresponsible people that behave in four ways. Um, it's the most of the mind away that I could say that, uh, it was interesting, though, because they were asking really kind of personal questions. And it was like in in this, you know, scenario, would you do a or B thing? And so I remember I raised my hand and I asked the question, I was like, Do you want me to answer this as though it's like the at home version of me or the at work version of me?  I remember my boss snapped at me. Yeah, so mad. He was like Like, don't like, don't ask questions like that, you know, is your that your the same always everywhere you are. And I thought, How unsafe how? How can I be the same version that I am with my family and my husband here that I am at work as a as a 23 year old, a female in a correctional facility? How How does that make any sense and so dangerous right there on the couch over here. Hold on like No, I haven't even kind of think when you're a student, you like you have a student hat were like, OK, I'm gonna go listen and be receptive in class like this isn't my time to teach Versace if you're running in a group or organization or somebody about, like, that's your time to lead.  You know, what are the different hats and rules that you're stepping into? It's going to change the way that you show up, but it does not change the core of who it is that you are. So let me ask a strange question that what do you like them better? Do you like being behind the camera? Do you like being in front of the camera, or do you like having an audience or no audience? How do you work at it? Huh? Uh, Justine, Actually, no one has ever asked that question before.  I let a lot with all my interviews. I don't know why that it's great every day. A good listener. Uh, really event. That's re quote. I prefer it all. I don't know. I like it all. I It is it is one of the coolest Joyce to see my clients actually make a shift, actually have that difference where they were just their energy changes in their confidence soars when, there in front of a camera. Uh, I absolutely love it. I love being in front of the camera doing videos, not always in the mood for it, not always wanting to do it in my own business, I really understands and years of your just like I'm not.  Mood seems like so much effort. So that helps me with my empathy and relatability and residents with my clients, because I get it. I love being in front of the camera for with scripts when I, you know, getting to kind of play and be in a different role. That something, uh, you know, that's not just Kelsey, so that's always fun. But really, it is so cool because it's just like, man when And I and I actually wasn't acting coach for about six months and it was, I don't particularly love coaching other actors because I am an actor and I'm kind of like I just want to go do the work.  But it's a similar feeling with that, with my clients, with entrepreneurs in business where you can see their delivery and you can see where it's falling flat, where they're not hitting it where I don't believe them where the emotional connection is not there on, then weaken, Tweak it. You know I can say, OK, how would you feel if you know such and such situation were true? And then they go, Oh, lightbulb moment. And then they can deliver it from that energetic space. And then they captured the camera captures that, and it is just a surgical feeling.  So, Kelsey, So based on your answer there when they hit that mark e. C. More success when people script everything out where they just kind of have, like the skeleton on what they're going to cover. Oh, that's a good question to I think there's something I love that you're not like pre scripted. This is great way we were talking about before. We have to eat is organic as possible. I just love it. It's so fun. Eso it really does depend on the individual, which is why in my one on one coaching or in my course that I have, I have them practice both.  I have them practice both pre recorded and live have been practiced with the teleprompter. And how did you a teleprompter correctly versus bullet points, you know, just having talking points listed out versus having one primary focus, and then they just have that one singular idea and just speak on that free flow. Have them tested and try it and see, because it really some people feel really safe if they have the full script that they're leaning on and they can just be like, all right, I just awards air there, you know, No pressure.  And I just kind of like lift set off of them versus other people like Oh my God, the scripting that's gonna take me two weeks And then I feel like I'm looking all over the place. I can't get the teleprompter thing down like I just I just feel better when I rift. But if there have a lot of vocalized pauses or get really stuck, or are unable to hit the emotional connection that sometimes when they're reading or sometimes when they're free form, it just really kind of depends on the individual.  We have to try and test from these different ways, and then we can improve. You know where you can see where the weaknesses are and work on those, but then also see where the strengths are and then just improve those because when you know your strengths that put more energy and time into those because then that's that could be your default. Now you didn't mention teleprompter. Tell me about the learning curve there, because I think that some people have the great idea of using a teleprompter. But but it too high compared to where the lens is located.  So it looks like they're looking straight up when sometimes it's like, Did the teleprompter move too quick? Or did they become Ron Burgundy? Oh my God, yes, exactly. Uh, so funny. And it's so uncomfortable to watch. It's extremely important that if you have a teleprompter that you're using with your with with an external camera, like a DSLR something like that. But you get the actual teleprompter kit where it has the slanted glass and the New Year's You know, your phone or an iPad or something like that to feed the words so that it is reflected directly over the lens.  They're looking straight into the lens. If it's on your phone, just make sure that you're using app that you can change the width. So you want to make sure that the text is just very, very close to the lens, because if you're just an inch away. That's and I mean like like little like 1/2 an inch to one inch. That's a very small space away from the lens. For all of your words that you're grabbing, then we really can't tell that we really can't to see the eye movement, and that's great.  You just have to, you know, play around at the speed, um, and the farm size to make sure that you're reading it in a way that's really natural. But it's also way Do a specific training on this, because if you sound like you're reading from a book, I mean go, go read probably somebody a page from a book. And pay attention to that. Your vocal deliver. You see how it is that the tones, And if you sound like you're reading from a book, you are doing it wrong.  What I'm doing now, that's why I'm reading of this. What did you mentioned about being the distance? Because, of course, a big of the industry hide now with video is having that blurred look. So if you're an inter to away, then you're not gonna have the blur depending on where the cameras said So I think it's interesting that you bring that up now. The other portion that kind of drives me crazy one that I see it from time to time is when people are sitting there and they do the off center camera.  Or they dio where they're trying to do, like the newscast. And I'll say, probably actually probably more along the lines of the night show monologues where they're standing off to the side and they're gonna be doing the version of the Daily News way of doing it. Is it the center? Is that the offside or is it just depends on the individual and what they're trying to accomplish. I think it really kind of depends on the individual. I see a lot of goofy framing, and so the offside works really well.  If you have edits that you're putting in there, if graphics and words and you're doing conetta typography are gonna be showing up if something's gonna be edited in that space, otherwise, if it is just big, empty space for no reason, that's a It's weird. It's distracting. It's why just like step in and step into the center a little bit more not necessarily full center because rule of thirds is definitely a real thing. You know, you can stand on one of the grid lines of the rule of thirds to make sure that you're not just completely smack dab center in in the frame, however you can as long as the frame lines go just a couple inches above the top of your head and then about mid chest.  That's a pretty standard framing, and you could be slightly off centre or centre for that. What's weird? Uh, what's ignoring fully? The rule of thirds is when someone has their face directly in the center of the frame, meaning there's there's a few feet of above the top of their head. That's open space where their face looks tiny because it's just like in the middle circle off the frame. If you know what I'm talking about, I don't have a veritable to show you, but that looks really, really bizarre, and I see that sometimes, and I think people like I have to be completely centered, so they have all of this space to the signs of them and above their head, and they just looked like this small Blake out of place person in in the very literal middle of the frame.  So I don't recommend that at all. But definitely you don't lean on the rule of thirds and Onley stuck to the side that far. If you're going to be having, like, graphics or something, some sort of edited visual that's gonna becoming it, you're almost tempting me to see if we can set up like a zoom invite on where we could actually watch YouTube and twitch videos together and get things going there. So, Kelsey, I know that earlier I had asked the question about somebody who you helped become marvelous.  There was not. When they first start off. Could you give me some of that story? If it goes, I don't want it to become too personal. Where the client might actually figure out who they're talking about actually cover with us. So a few things come to mind. But one of them, this is This is simple, But it was one of the best messages, and any time I get like these awesome messages, they were screenshot them and save them. But I had a client say it so, so beautifully and, uh she said.  Like I used to know I'm trying. I wish I can hear her exact words. But paraphrasing, she said. I used to be so terrified of the camera, like an actual fear. That was their like, you know, the fears of judgment and all those things that we talked about. But it was like I used to be so terrified of the camp, she goes, and now I get exhilarated. It feels so empowering. And these were the words she's. It felt so empowering. Teoh, get in front of the camera, a place I never thought I belonged and share my message.  And to hear her go from using adjectives like terrified into exhilarated and empowered. UH, E very detailed story. But it was so, so beautiful. It was such a great expression off the way that our relationship can transform around how we feel about ourselves based on how we feel when we're in front of the camera. No, but as a coach in an entrepreneur, that has to make you proud that great help the client in that fashion. It's really now Chelsea. If our listeners want to know more about U. N. The organization that you work with nature with what do they need to dio?  Oh, please come find me on Instagram. That is I mean, I'm on all of them pretty much, but that's where we hang out the most. I post a ton of free content. I I'm at Kelsey underscore more and yeah, do you hear me? Say hi? Please take a screenshot of this episode. Tag me. Let me know that you watched it. I really, really love getting those messages. They're like they're like virtual hugs. It was really good. So please dio And right now I have a free video training series.  That's a four part video Serious. That's a great place to help you get started. I feel like OK, I get it. I need to start a business. What? Dio uh that's that's the perfect way to really start easing into using video in your business. Well, Kelsey, I truly do appreciate you coming on to the show. Yes. Thank you so much for having me. I really appreciate it. Well, I have to tell you, I truly appreciate all the inside that Kelsey brought to the show today. In regard a covering of all aspects of mental models how to stand in front of that camera.  What kind of approach you need to have in really breaking it down for us here. Its safety FM. As we move forward over the next following weeks, we're going to have some different things occurring in the show. We did have a lot of feedback from the show we did lacks week with bricks echo bury. A lot of people seem to enjoy the conversation. What? I want to bring this up before time runs out today on July the 29th at 9 a.m. Eastern standard time, we will be hosting a hot 101 collapse that is a human and organisational performance class.  Now the class will be available to you virtually, and this will be covering the foundation and the fundamentals of human and organisational performance. If you're interested in participating in this virtual session, you can get more information at safety FM dot I owe that safety. If m dot io, the class will be virtual and available to you wherever here located. We have decided to do something a little bit interesting here with this particular session. We want to help you as you help us. So we know we will be presenting to our safety FM family here.  Our safety FM er's as we want to do a portion of revenue share. 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