Straight down the line but tempered with one of the bleeding sunniest dispositions and can-do vibe I've ever been bear hugged with, Tori Kopke says she's a "Texan transplant" and has found herself in rural WA, running a farm with her husband, and helping particularly rural businesses with her fresh and experienced advice. Tori is one of my favourite kinds of business owners - she's multilayered, complex, and interesting. And she has opinions! Her Facebook post on not quite knowing what to call oneself when you run a farm with your farming husband is both hilarious and poignant. And, dear listener, you know - I love a woman who has something to say. And she has something to say about this one. little. all-pervasive. damaging. scrap-it-now-dear-listener. word... "Just." If you're a "just"er or use words like "my little/side/hobby business", this episode is for you. Please note: Tori connected with me over some pretty rural internet, so please excuse the sometimes wobbly sound quality in this episode, it'll be worth it. This episode is brought to you by the brand new, fresh as a daisy, Crisp Copy Blogathon. Go check it out here.