How to create effective social media content that converts? How to show that you are the actual expert? These are some questions I discussed with Kathryn Roberts, who is a consistent content strategist for service-based online business owners. Get access to transcript and resources at https://stepupandthrivepodcast.com/11 Please rate and review the podcast! Did you learn something new in this episode? What was the biggest revelation for you? Leave your review at https://stepupandthrivepodcast.com/iTunes What you learn in this episode: How to start marketing your services How to show yourself as an expert What to share in your social media channels How to make use of your failures and challenges