You can get anything at no cost now. Why would pay for anything health, fitness, wellness related. I talk about why free is great and how it has a price along with providing value people will and should pay for.
It's tough to hear not right now, or no when providing a service. Especially one you personally value.
I was in the gym and the topic of free and cost in fitness industry was a conversation. I do jumped on the podcast as soon as I got home to bring conversation to the topic