Marketing Behind the Scenes with Blayde

Marketing is about understanding your audience, getting familiar with how to reach them, and sharing how you can help. In this interview, Blayde, our Marketing Assistant, talks about what it’s been like to grow as a digital marketer while learning more about the mental health field, what he thinks about passive income, the future of zynnyme marketing, and more!

Access free trainings at zynnyme.com/free, including the ones below:

Connect with Blayde at linkedin.com/in/blaydealcabes/

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Episode Highlights:

[00:41] Overview of Blayde's role as the zynnyme marketing assistant

[01:42] What it’s been like to learn more about mental health and the overall field

[02:44] What Blayde has learned about the challenges of therapists

[03:40] Understanding the language of the niche you’re marketing

[04:26] Blayde's thoughts on courses as sources of passive income

[07:54] What it’s like being a detail-oriented person in marketing

[09:06] Value in having a team with different personalities and skill sets

[10:14] What Blayde noticed therapists struggle with and need in regard to marketing

[11:35] How Blayde envisions zynnyme marketing to evolve

[15:43] Background knowledge Blayde had prior to starting the role

[17:45] What Blayde is looking forward to in zynnyme this year in 2022